You are excellent
at the work.
Now let's fill
your practice.
In 60 days.
A practical, structured marketing programme built specifically for MMIA-trained movement practitioners — who are exceptional at what they do, and want to learn how to communicate it to the clients who need them most.
in the MMIA community
with live coaching
client pipeline
This is the first cohort. Pre-register now to be notified of the launch date and to receive the founding member rate — available to this list only.
Enter your details below. No payment required — this secures your place on the founding member list and gives you first access when the programme opens.
Most MMIA practitioners
are getting results their clients
are not telling anyone about.
The work is exceptional. The outcomes are real. But if the only marketing strategy is word of mouth and waiting — the practice grows slowly, inconsistently, and entirely on other people's timelines.
None of this is a skill problem. It is a marketing structure problem. And it is entirely fixable.
Eight modules. Sixty days.
A complete client acquisition system — built around your practice.
This is not a generic marketing course. Every example, every worksheet, every framework is written for movement practitioners who work with fascia-based, connective tissue approaches — and the specific challenge of marketing work that the mainstream does not yet have language for.
-
01
How Client Acquisition Actually WorksThe map before the tactics. Understand the journey your client takes to find and choose you — and where you are currently invisible.
-
02
Offers, Pricing and What You Actually DoBuild a clear, credible offer statement in language your clients actually understand. Price for the outcome you deliver, not the hour you spend.
-
03
Your Audience and How to Position for ThemKnow your ideal client so precisely that your content makes them feel it was written specifically for them. Because it was.
-
04
Platform Selection and Paid GrowthChoose the right platform deliberately. Then learn how to use paid Instagram advertising — targeting, copy, budget — to grow faster.
-
05
Instagram FundamentalsWhat posts, reels, stories, highlights and DMs each do in the context of getting clients — and a 30-day content plan to start from.
-
06
Profile and TrustBuild the profile that sells you before you say a word. Bio, highlights, pinned posts, social proof — the complete trust infrastructure.
-
07
Conversations That Win ClientsStart conversations naturally. Handle inbound enquiries without killing the momentum. Move from DM to booked session with confidence.
-
08
Lead Capture, Tracking and ImprovingCapture interest before it disappears. Build a simple weekly tracking habit that tells you exactly what is and is not working.
"A practice that attracts the right clients — with a marketing system that works for you while you focus on the work you are excellent at."
- ✓ A clear, stated offer that communicates your value in the client's language
- ✓ An Instagram profile that converts cold visitors into warm leads
- ✓ A consistent content rhythm you can sustain alongside a full clinical diary
- ✓ A DM approach that generates conversations without feeling like sales
- ✓ Paid advertising running — bringing new people to your profile every day
- ✓ A simple lead capture mechanism and weekly tracking habit in place
- ✓ At minimum one to two new clients taken on directly through online activity
The MMIA method produces
results that speak for themselves.
Now let's make sure
the right people hear them.
"Our practitioners consistently deliver outcomes that standard movement and bodywork cannot match. The frustration I see is not in the quality of the work — it is in the gap between how exceptional that work is, and how visible those practitioners are to the people who need them most."
Over the years working with hundreds of movement professionals and manual therapists through the MMIA Foundation Programme, the pattern is consistent: extraordinary clinical skill, combined with little to no marketing structure. Not because these practitioners are not capable of building one — but because nobody has ever shown them how to build one that is specific to the kind of work they do.
A fascia-based movement practitioner faces a particular challenge that a general sports therapist does not. The work operates at a level the mainstream has no vocabulary for. Communicating that work — in language that makes the right client immediately understand why it is different and why they need it — requires a specific approach. That is what this programme teaches.
This is built for the MMIA community. Every example, every framework, every worksheet is grounded in the realities of practice that our graduates know well. It is the programme I have wanted to be able to offer for years.
Results that come from
getting the work right.
These are from MMIA Foundation Programme graduates — practitioners who are now the exact people this marketing programme is built for.
The MMIA approach completely changed how I see what is happening in a client's body. I went from guessing to knowing — and my clients feel the difference immediately. My retention has gone from 4 sessions average to over 10.
I have been practising for 14 years. I thought I knew bodies. MMIA showed me an entire layer I had been missing. The referrals I now get are specifically because of the results I am getting — results I could not have achieved before this training.
My classes are full. My waiting list has a waiting list. I cannot attribute all of that to MMIA — but I can say that since this training, the results I produce are the reason people keep coming back and keep sending others.
"I have done a lot of continuing education. Most of it adds information. MMIA changed how I think, how I see, and how I work. Within three months of finishing the programme my practice had grown by 40% — not because I marketed differently, but because the results I was producing were generating conversations I had never had before. I genuinely cannot imagine my practice without this now."
within 3 months
This programme is built for
a specific kind of practitioner.
- You have completed MMIA training and are actively working with clients
- You want more clients — and want a structured system for getting them, not guesswork
- You have little or no functioning online presence right now — and want to build one properly
- You know your work is different from mainstream therapy, but struggle to communicate why in a way clients understand
- You are prepared to commit 2 to 3 hours per week for 60 days to implement what you learn
- You want results you can measure — not theory you cannot apply
- You are looking for someone to do the marketing for you — this requires your own implementation
- You are not yet working with clients — the programme is built around applying the work in an active practice
- You want overnight results — 60 days builds foundations; the compounding happens in months 3 to 6
- You are primarily looking for social media management or a done-for-you content service
The founding cohort
is filling now.
This list receives the launch date, full programme details, and the founding member rate before registration opens to anyone else. There is no obligation — but there are limited places, and this list has first access to them.
No payment. No commitment. First access to founding member pricing when the programme launches.
